Automotive Recreational Marketing - Increase Sales Immediately!
    About Data Hygiene FAQ's

Data Hygiene

We have the best data hygiene available today. We will save you money by keeping data clean, capturing more clients and retaining customers. Our solutions improve mail deliverability. Data consolidation and standardization validates and corrects address components zip+4 codes and enhances them. We run them through NCOA (National Change of Address) to update your mailing list with the latest change of address filed with the USPS.

MaxCOA updates our mailing list with the latest change of address filed with the USPS, plus TWO PREVIOUS ADDRESSES. It is then run through the Deliver Sequence File to check against the complete, exact address for every delivery point served by the USPS. Then, the Locatable Address Conversion System updates rural addresses to “city style” addresses. The CASS (Coding Accuracy Support System) improves the accuracy of 5 digit zip, Zip+4, carrier route, and delivery point bar codes.

Lastly, the deceased processing enables mailers to eliminate deceased individuals form their mailings and prevents disturbing members of the deceased household with unwanted mail.